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بررسی ساختار سازمانی و شیوه مدیریت روزنامه های ایران | ||
مجله علمی "مدیریت فرهنگ سازمانی" | ||
مقاله 7، دوره 1، شماره 1 - شماره پیاپی 546، خرداد 1382 اصل مقاله (729.83 K) | ||
نویسندگان | ||
دکتر صدیقه ببرن؛ دکتر علی اکبر فرهنگی* | ||
کلیدواژهها | ||
ساختار سازمانی؛ شیوه های مدیریت؛ وسایل ارتباط جمعی | ||
عنوان مقاله [English] | ||
- | ||
چکیده [English] | ||
The present article is abstract of a Ph.D dissertation which focuses on a Survey on the Organizational Structure and Management Methods of Iranian Press and Its Relationship with Their Ownership After the Islamic Revolution.” The Survey which was conducted through the Delphi method (consists of questionnaires and interview with professionals) tries to assess the organizational structure, management methods, and ownership patterns of the main Iranian newspapers and compare their present situation with the worldwide and successful management styles, methods and theories. The main objective of the study is to find and present the best solutions for the problems and weaknesses of Iranian press management and ownership which hopefully leads to reform the present inefficient structure in order to close them to ideal management standards. | ||
کلیدواژهها [English] | ||
management methods, Mass Media, Organizational structure, Ownership | ||
آمار تعداد مشاهده مقاله: 3,313 تعداد دریافت فایل اصل مقاله: 1,776 |