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تحلیل سازههای مؤثر بر پذیرش فناوری اطلاعات و ارتباطات در بین کارکنان سازمانهای صفی روستایی شهرستان بویراحمد، براساس مدل پذیرش فناوری | ||
تحقیقات اقتصاد و توسعه کشاورزی ایران | ||
مقاله 10، دوره 47، شماره 2، شهریور 1395، صفحه 363-378 اصل مقاله (1.09 M) | ||
نوع مقاله: مقاله پژوهشی | ||
شناسه دیجیتال (DOI): 10.22059/ijaedr.2016.59709 | ||
نویسندگان | ||
سعید هدایتی نیا1؛ مهدی نوری پور* 2 | ||
1دانشگاه یاسوج | ||
2دانشگاه یاسوج- دانشکده کشاورزی | ||
چکیده | ||
پژوهش حاضر به منظور شناسایی سازههای مؤثر بر پذیرش فاوا در بین کارکنان با استفاده از مدل پذیرش فناوری دیویس انجام شد. جامعه آماری پژوهش را کارکنان سازمانها و دستگاههای دولتی صفی مستقر در سطح دهستانهای شهرستان بویراحمد تشکیل دادند (366N=) که از این میان، تعداد 189 نفر با استفاده از جدول پاتن، به روش نمونهگیری طبقهای تصادفی با انتساب متناسب انتخاب شدند. به منظور بررسی روایی (اعتبار) و پایایی (اعتماد) ابزار پژوهش و همچنین، برازش متغیرهای نهفته و آزمون فرضیهها از روش مدلسازی معادلات ساختاری با کاربرد نرمافزار LISRELver8.50 استفاده شد. نتایج تحلیل عاملی تأییدی روایی، پایایی و برازش متغیرهای نهفته پژوهش را تأیید کرد. افزون بر این، نتایج مدلسازی ساختاری نشان داد که اکثر فرضیههای پژوهش مورد تأیید قرار گرفتند و مدل از برازش مناسبی برخوردار است. در نهایت، با توجه به اثرات مستقیم و غیر مستقیم مدل ساختاری پژوهش مشخص شد که سازه تصمیم به استفاده از فاوا بیشترین تأثیر را بر استفاده واقعی داشته است و سازههای خودکارآمدی، نگرش نسبت به فاوا، درک سودمندی استفاده، درک آسانی استفاده و هنجار ذهنی به ترتیب تأثیرگذاری بر سازه استفاده واقعی از فاوا در رتبههای بعدی قرار گرفتند. یافتههای این پژوهش میتواند دستاوردهایی برای مدیران و برنامهریزان در بهبود استفاده کارکنان سازمانهای صفی روستایی از فناوری داشته باشد. | ||
کلیدواژهها | ||
هنجار ذهنی؛ خودکارآمدی؛ مدل پذیرش فناوری؛ مدلسازی معادلات ساختاری؛ بویراحمد | ||
عنوان مقاله [English] | ||
Analysis Of Factors Influencing The Adoption Of ICT Among Rural Line Employees Of Boyerahmad County Based On The Technology Acceptance Model (TAM) | ||
چکیده [English] | ||
The aim of this study was to identify factors affect ICT adoption among employees using Davis Technology Acceptance Model. Research population included all employees of rural line organizations of Boyer-Ahmad County (N=366) that about 189 ones of them were selected as research sample using Patten random sampling table and stratified random sampling technique. Structural Equation Modeling (SEM) via LISREL software was used to evaluate validity and reliability of the research questionnaire, and also to examine goodness of the latent variables and to test research hypothesizes. The results of confirmatory factor analysis verified both "the validity and reliability" of the questionnaire and "the goodness of the latent variables". The results of SEM verified research hypothesizes and approved "goodness of the fit" of the supposed model. Finally, based on the direct and indirect effects of the developed structural model, it was revealed that decision on use has had the most influence on actual use. Also, factors such as Self-Efficacy, attitude towards ICT, perceived usefulness of ICT, perceived ease of usage of ICT and subjective norms were other influencing factors respectively. The results of this research can help managers and policy makers to seek strategies towards better adoption of ICTs among employees. | ||
کلیدواژهها [English] | ||
Subjective Norm, Self-Efficacy, Technology Acceptance Model, Structural Equation Modeling (SEM), Boyer-Ahmad | ||
مراجع | ||
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