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مهراب قوچانی, امید, غنیان, منصور, خسروی‌پور, بهمن, کراتز, جان. (1398). تبیین چارچوبی جهت بسط حمایت از توسعه گردشگری روستایی بر اساس تلفیق نظریه‏ های تبادل اجتماعی و تصویر مکان (موردمطالعه نواحی تالابی استان خوزستان). , 10(3), 452-469. doi: 10.22059/jrur.2019.276214.1332
امید مهراب قوچانی; منصور غنیان; بهمن خسروی‌پور; جان کراتز. "تبیین چارچوبی جهت بسط حمایت از توسعه گردشگری روستایی بر اساس تلفیق نظریه‏ های تبادل اجتماعی و تصویر مکان (موردمطالعه نواحی تالابی استان خوزستان)". , 10, 3, 1398, 452-469. doi: 10.22059/jrur.2019.276214.1332
مهراب قوچانی, امید, غنیان, منصور, خسروی‌پور, بهمن, کراتز, جان. (1398). 'تبیین چارچوبی جهت بسط حمایت از توسعه گردشگری روستایی بر اساس تلفیق نظریه‏ های تبادل اجتماعی و تصویر مکان (موردمطالعه نواحی تالابی استان خوزستان)', , 10(3), pp. 452-469. doi: 10.22059/jrur.2019.276214.1332
مهراب قوچانی, امید, غنیان, منصور, خسروی‌پور, بهمن, کراتز, جان. تبیین چارچوبی جهت بسط حمایت از توسعه گردشگری روستایی بر اساس تلفیق نظریه‏ های تبادل اجتماعی و تصویر مکان (موردمطالعه نواحی تالابی استان خوزستان). , 1398; 10(3): 452-469. doi: 10.22059/jrur.2019.276214.1332

تبیین چارچوبی جهت بسط حمایت از توسعه گردشگری روستایی بر اساس تلفیق نظریه‏ های تبادل اجتماعی و تصویر مکان (موردمطالعه نواحی تالابی استان خوزستان)

پژوهشهای روستائی
مقاله 7، دوره 10، شماره 3، آذر 1398، صفحه 452-469    اصل مقاله (4.05 M)
نوع مقاله: مقاله پژوهشی
شناسه دیجیتال (DOI): 10.22059/jrur.2019.276214.1332
نویسندگان
امید مهراب قوچانی1؛ منصور غنیان* 2؛ بهمن خسروی‌پور3؛ جان کراتز4
1دانشجوی دکتری، گروه ترویج و آموزش کشاورزی، دانشکده مهندسی زراعی و عمران روستایی، دانشگاه علوم کشاورزی و منابع طبیعی خوزستان، اهواز، ایران.
2دانشیار، گروه ترویج و آموزش کشاورزی، دانشکده مهندسی زراعی و عمران روستایی، دانشگاه علوم کشاورزی و منابع طبیعی خوزستان، اهواز، ایران.
3استاد، گروه ترویج و آموزش کشاورزی، دانشکده مهندسی زراعی و عمران روستایی، دانشگاه علوم کشاورزی و منابع طبیعی خوزستان، اهواز، ایران.
4استاد، گروه مدیریت گردشگری، دانشکده کسب‌وکار، کالج چارلستون، کارولینای جنوبی، آمریکا.
چکیده
این مطالعه با هدف تبیین عوامل اثرگذار بر حمایت از توسعه گردشگری در میان ساکنین روستاهای حوزه تالاب‏های استان خوزستان با تمرکز بر توسعه چارچوبی مفهومی بر پایه نظریه تبادل اجتماعی و تصویر مکان انجام شد. ابزار جمع‏آوری اطلاعات در این مطالعه پرسشنامه‏ای محقق ساخت بود که پایایی آن با استفاده از پایایی ترکیبی و همچنین محاسبه آلفای کرونباخ و روایی آن به سه شیوه صوری، سازه‏ای و تشخیصی تأیید گردید. جامعه آماری در این مطالعه، خانوارهای ساکن در ‏روستاهای حوزه چهار تالاب گردشگری استان خوزستان (شادگان، میانگران، بامدژ و هورالعظیم) بود که با استفاده از روش نمونه‏گیری طبقه‏ای نمونه‏ای به حجم 316 خانوار از میان آن‏ها انتخاب و به‌منظور تجزیه‌وتحلیل داده‏ها از نرم‏افزارهای SPSS و AMOS بهره گرفته شد. نتایج نشان داد که چارچوب توسعه‌یافته‏ در این مطالعه بر مبنای نظریه تبادل اجتماعی و تصویر مکان توانسته است برازش مناسبی با داده‏ها ایجاد نموده و تعداد بیشتری از متغیرهای مؤثر بر حمایت از توسعه گردشگری در میان ساکنین روستاهای حوزه تالاب‏های استان خوزستان را شناسایی نماید. از میان متغیرهای مؤثر شناسایی‌شده در چارچوب مفهومی مذکور، متغیرهای آگاهی و تصویر مکان بر ادراک آثار اجتماعی-فرهنگی گردشگری و ادراک آثار اجتماعی - فرهنگی گردشگری، بر نگرش نسبت به توسعه گردشگری و حمایت از توسعه گردشگری در میان ساکنین روستاهای حوزه تالاب‏های استان خوزستان تالاب تأثیرگذار بود.
کلیدواژه‌ها
تصویر مکان؛ گردشگری روستایی؛ نگرش؛ حمایت از توسعه گردشگری؛ تالاب‏های استان خوزستان
عنوان مقاله [English]
Explaining a Framework for Expanding Support for the Development of Rural Tourism Based on the Integration of Social Exchange and Place Image Theories (Case Study: Villages in the Wetland Areas of the Khuzestan Province
نویسندگان [English]
Omid M. Ghoochani1؛ Mansour Ghanian2؛ Bahman Khosravipour3؛ John Crotts4
1PhD. Student, Department of Agricultural Extension and Education, Faculty of Agriculture Engineering and Rural Development, Agricultural Sciences and Natural Resources University of Khuzestan, Ahvaz, Iran.
2Associate Professor, Department of Agricultural Extension and Education, Faculty of Agriculture Engineering and Rural Development, Agricultural Sciences and Natural Resources University of Khuzestan, Ahvaz, Iran.
3Professor, Department of Agricultural Extension and Education, Faculty of Agriculture Engineering and Rural Development, Agricultural Sciences and Natural Resources University of Khuzestan. Ahvaz, Iran.
4Professor, Department of Hospitality and Tourism Management. School of Business, College of Charleston, South Carolina, USA.
چکیده [English]
This study aimed to explain factors affecting the support of tourism development among the residents of wetland areas of the Khuzestan province, focusing on the development of a conceptual framework based on the social exchange and place image theories. The research instrument was a researcher-made questionnaire which its reliability was confirmed using composite reliability, as well as Cronbach's alpha coefficient, and its validity was confirmed in three ways: content, construct, and discriminant. The statistical population of this study was the households living in the villages located in the four wetland areas of Khuzestan province, namely Shadegan, Miangaran, Bamedeh, and Hoor Al Azim. Using a stratified sampling method, we selected 316 households. The collected data were analyzed by SPSS and AMOS software. The results showed that the framework developed in this study based on social exchange theory and place image was able to fit the data well identify more variables affecting the support of tourism development among the residents of Khuzestan wetlands. Among the variables of the theoretical framework, the awareness and place image had an effect on the perception of socio-cultural impacts, and the perception of the socio-cultural effects had an influence on the residents' attitude toward tourism development and also support for tourism development in the Khuzestan wetlands.
کلیدواژه‌ها [English]
Place Image, Rural tourism, Attitude, Support for tourism development, Khuzestan wetlands
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