University of Tehran Electronic Journals Database


1.	Measuring of Efficiency Brand Equity Using the Hybrid Model SEM-DEA: A Case Study Automobile Brand in the City of Isfahan
	Volume 4, Issue 3, October 2012, Pages 137-154
	M Ghandehari; J Khazaei Pool; O Baharestan; H. Balouei Jamkhaneh; J. Kialashaki
	View Article PDF 1.16 M

2.	Organizational Intelligence: Comparative Survey between Private and Governmental banks
	Volume 3, Issue 3, October 2011, Pages 131-146
	Masoud Keimasi; Hasti Chitsazan; Eslame Fakher
	View Article PDF 705.78 K

Measuring of Efficiency Brand Equity Using the Hybrid Model SEM-DEA: A Case Study Automobile Brand in the City of Isfahan