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1.	Affecting Factors of Consumers’ Intent to Buy in the Food Industry by Emphasizing Brand Experience (Case Study: Mashhad TABAROK Company)
	دوره 8، شماره 2، تابستان 2015، صفحه 243-263
	Fatemeh Motahari Negad؛ Saeid Samadi؛ Yasan Pour Ashraf؛ Zeinab Tolabi
	مشاهده مقاله \| اصل مقاله 523.71 K

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Affecting Factors of Consumers’ Intent to Buy in the Food Industry by Emphasizing Brand Experience (Case Study: Mashhad TABAROK Company)