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A New Model for Fuzzy Multiple Criteria Decision Making to Rank Suppliers (Case Study: Advertising Company) | ||
Advances in Industrial Engineering | ||
مقاله 12، دوره 49، شماره 2، دی 2015، صفحه 287-298 اصل مقاله (740.13 K) | ||
نوع مقاله: Research Paper | ||
شناسه دیجیتال (DOI): 10.22059/jieng.2015.57065 | ||
نویسندگان | ||
Vahid Nemati Aboozar؛ Mohammad Ali Beheshti-Nia* | ||
Department of Industrial Engineering, Semnan University, Iran | ||
چکیده | ||
One of important issues in designing a supply chain is supplier selection. This issue is complicated, because each supplier should satisfy some criteria from buyer and choosing among them is actually a multi criteria decision making problem. So, there is a need for a structured and systematic approach to solve this problem. In this article, we address supplier selection in an advertising industry and two new criteria are proposed. Also, a new approach combining techniques of modified digital logic and fuzzy TOPSIS is proposed to evaluate the suppliers in the industry. | ||
کلیدواژهها | ||
fuzzy logic؛ MCDM؛ MDL؛ Supplier Selection؛ TOPSIS | ||
عنوان مقاله [English] | ||
ارائة مدلی جدید در تصمیمگیری چندمعیارة فازی بهمنظور رتبهبندی تأمینکنندگان (مطالعة موردی: شرکت تبلیغاتی) | ||
نویسندگان [English] | ||
وحید نعمتی ابوذر؛ محمد علی بهشتی نیا | ||
دانشجوی کارشناسی ارشد مدیریت اجرایی دانشگاه سمنان | ||
چکیده [English] | ||
یکی از موضوعهای مهم در طراحی زنجیرة تأمین، انتخاب تأمینکننده است؛ چراکه هریک از تأمینکنندگان، بخشی از معیارهای خریدار را برآورده میکنند و انتخاب از میان آنها، درواقع، یک مسئلة تصمیمگیری چندمعیاره است که به رویکردی ساختاریافته و سیستمی نیاز دارد. در این پژوهش، ضمن پرداختن به صنعت خاص تبلیغات، دو معیار جدید برای ارزیابی تأمینکنندگان ارائه شده است. همچنین یک روش ترکیبی، با تلفیق تکنیکهای منطق دیجیتالی تعدیلشده و تاپسیس فازی، برای ارزیابی تأمینکنندگان در این صنعت پیشنهاد شده است. | ||
کلیدواژهها [English] | ||
انتخاب تأمینکنندگان, تاپسیس, منطق فازی, MDL, MCDM | ||
مراجع | ||
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