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Modeling the Institutional Factors Affecting the Exploitation of Entrepreneurial Opportunities in the Sports Tourism Industry Using an Interpretive-Structural Approach | ||
| Interdisciplinary Journal of Management Studies (Formerly known as Iranian Journal of Management Studies) | ||
| دوره 15، شماره 2، تیر 2022، صفحه 189-205 اصل مقاله (655.85 K) | ||
| نوع مقاله: Research Paper | ||
| شناسه دیجیتال (DOI): 10.22059/ijms.2021.312725.674275 | ||
| نویسندگان | ||
| Reza Heydari1؛ Mohammad Keshtidar* 2؛ Amin Dehghan Ghahfarokhi3؛ Mahdi Esfehani4؛ Marko Perić5؛ Farzaneh Oveysi Sani6 | ||
| 1PhD Candidate of Sport Management, Faculty of Sports Sciences, Ferdowsi University of Mashhad, Mashhad, Iran | ||
| 2Associate Professor of Sport Management, Faculty of Sports Sciences, Ferdowsi University of Mashhad, Mashhad, Iran | ||
| 3Sport Management Department, Faculty of Physical Education and Sport Sciences, University of Tehran, Tehran, Iran | ||
| 4Sports Centre, Imam Reza International University, Iran | ||
| 5University of Rijeka, Faculty of Tourism and Hospitality Management, Opatija, Croatia | ||
| 6Master’s Student in Sport Management, Faculty of Sports Sciences, Ferdowsi University of Mashhad, Mashhad, Iran | ||
| چکیده | ||
| The purpose of this study is to examine the most important institutional factors that support the exploitation of entrepreneurial opportunities within the sports tourism industry. The present study is a qualitative research based on data gathered from available documentary studies and semi-structured interviews conducted with 35 experts in the field of sports tourism and sports entrepreneurship in Iran. The interpretive structural model (ISM) was used to analyze the data. According to the results of the research, 74 indicators were identified and classified under 11 institutional factors, including rule of law, government policies, social norms, social values, social beliefs, expert knowledge promotion, social knowledge promotion, public sector support, private sector support, complementary attraction, and information technology, at five hierarchical levels. Government policies and public sector support were identified as fifth-level factors that act as the model’s cornerstone. Finally, the research results suggest that for the growth of the sports tourism industry in developing countries such as Iran, other identified factors must also be involved in the growth of this industry. In this regard, the existence of an appropriate legal, normative, supportive, and educational environment will affect the ability and willingness of market participants to identify and take advantage of entrepreneurial opportunities in the emerging sports tourism industry. | ||
| کلیدواژه‌ها | ||
| Educational and supportive factors؛ Entrepreneurship؛ Legal factors؛ Normative and cultural factors؛ Sports tourism | ||
| عنوان مقاله [English] | ||
| مدلسازی عوامل نهادی موثر بر بهره‌برداری از فرصت‌های کارآفرینی صنعت گردشگری ورزشی در ایران با رویکرد تفسیری ـ ساختاری (ISM) | ||
| نویسندگان [English] | ||
| رضا حیدری1؛ محمد کشتی دار2؛ امین دهقان قهفرخی3؛ مهدی اصفهانی4؛ مارکو پریچ5؛ فرزانه اویسی ثانی6 | ||
| 1دانشجو دکتری مدیریت ورزشی، دانشکده علوم ورزشی دانشگاه فردوسی مشهد، مشهد، ایران | ||
| 2دانشیار مدیریت ورزشی، دانشکده علوم ورزشی، دانشگاه فردوسی مشهد، مشهد، ایران | ||
| 3گروه مدیریت ورزش ، دانشکده تربیت بدنی و علوم ورزشی ، دانشگاه تهران ، تهران ، ایران | ||
| 4گروه علوم ورزشی ، دانشگاه بین المللی امام رضا (ع) مشهد، ایران | ||
| 5دانشگاه ریجکا ، دانشکده گردشگری و مدیریت مهمان نوازی ، اوپاتیجا، کرواسی | ||
| 6کارشناسی ارشد مدیریت ورزشی دانشجویان ، دانشکده علوم ورزشی ، دانشگاه فردوسی مشهد ، مشهد، ایران | ||
| چکیده [English] | ||
| هدف پژوهش حاضر مدلسازی عوامل نهادی موثر بر بهره‌برداری از فرصت‌های کارآفرینی صنعت گردشگری ورزشی در ایران بر اساس رویکرد ساختاری تفسیری بود. تحقیق حاضر از نوع تحقیقات کیفی با ماهیت تحلیلی می‌باشد و از نوع تحقیقات کاربردی است که به روش ساختاری تفسیری انجام شد. ابزار جمع‌آوری داده‌های پژوهش، مطالعات اسنادی، مصاحبه و پرسشنامه بود. جامعه آماری پژوهش شامل صاحبنظران حوزه گردشگری ورزشی و کارآفرینی ورزشی بود که از این تعداد، 35 نفر به شیوه هدفمند در هر بخش از پژوهش به عنوان نمونه انتخاب شدند. همچنین برای تجزیه و تحلیل داده ها از مدل ساختاری تفسیری (ISM) استفاده شد. با توجه به نتایج پژوهش 74 شاخص در زیر مجموعه 11 عامل نهادی و در 5 سطح قرار گرفتند؛ سیاست‌های دولت و حمایت بخش دولتی به عنوان عوامل سطح پنجم مدل که به عنوان سنگ زیربنایی مدل عمل می‌کنند، شناسایی شدند. با توجه به نتایج می‌توان پیشنهاد کرد که برای رشد صنعت گردشگری ورزشی در کشورهای در حال توسعه مثل ایران باید عوامل زیادی با همگرایی بیشتری در رشد این صنعت دخیل باشند. در همین راستا، وجود محیط قانونی، هنجاری، حمایتی و آموزشی مناسب بر توان و تمایل عاملان بازار برای شناسایی و بهره‌برداری از فرصت‌های کارآفرینی این صنعت نوظهور در کشورها تأثیر خواهد داشت. | ||
| کلیدواژه‌ها [English] | ||
| عوامل آمورزشی و حمایتی, کارآفرینی, عوامل قانونی, عوامل هنجاری و فرهنگی, گردشگری ورزشی | ||
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