فهم تجربۀ خرید احساسی کالای بادوام: مطالعۀ پدیدارشناختی در خرید لوازم خانگی جهیزیه

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عابدی، ح.؛ قلیچ خانی، م. ح. (1395). تأثیر بازاریابی تجربی، تصویر مقصد و تصویر شرکت بر رضایتمندی مشتریان هتل‌ها (مطالعۀ موردی: هتل‌های چهار و پنج ستارۀ پارسیان تهران). فصلنامۀ علمی ـ پژوهشی مدیریت بازرگانی،8(1)، 204-183.

معینی، ح.؛ جامی‎پور، م.؛ ابراهیمی دلاور، ف. (1396). تأثیر قابلیت‌های تجارت اجتماعی بر نگرش مشتریان به خرید به واسطۀ اعتماد (مطالعۀ موردی: کاربران اینستاگرام). فصلنامۀ علمی ـ پژوهشی مدیریت بازرگانی،9(1)، 192- 173.

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